Mango and Miniskirts in Sofia

Petar Petrov designs offbeat men's fashion, was born just 30 years ago in Sofia and has lived since 1999 in Vienna, where he studied fashion at the University of Applied Arts under Dutch designers Victor & Rolf and Belgian Raf Simons. He is now regarded as one of the great hopes for the future from Austria, with strong financial support from the Viennese Unit-F büro für mode and departure, the Viennese creative business subsidy organisation. With success: last year (2005) he was listed in the official fashion calendar of the Paris Fashion Week. A major recognition, a great step forward. Shops in Great Britain, France, Japan, the USA and even Australia stock his clothes that mix in traditional clothing genres from the training suit to the business suit an unrestrained way, always remaining one thing: wearable. Petrov is a pragmatist and perhaps for this very reason so successful: “For me making fashion is not art. One must make clothes that people want to wear.”